Printed materials are among the most effective communication vehicles for conveying a particular image, and they often make the first impression of an organization, laying the groundwork for a positive corporate identity. Printed materials serve many purposes, from attracting customers, to sharing product information to communicating with employees.
Getting your message across
A good way to determine whether you are effectively conveying your message is to pay close attention to exactly what your message is. Ask yourself some simple, key questions. Continue Reading →